Big White Wall


Big White Wall is a digital service for people with a variety of mental health and wellbeing issues - from anxiety, depression, stress and trauma, to relationship problems and lifestyle challenges.


Key information

  • Focus area

    Early action
  • Investment type

    Enterprise equity
  • Region

    UK wide
  • Investment amount

    £2 million
  • Challenge

    People with mental health issues, or experiencing emotional or psychological distress, may avoid sharing their feelings with friends, family or healthcare professionals due to stigma. Of the one in four who experience a mental health problem, the majority will not receive treatment.

  • Approach

    Big White Wall is an anonymous digital mental health and wellbeing service where people who are experiencing mild to moderate mental health issues can talk freely about their problems and self-manage their own mental health.

  • Revenue model

    Big White Wall is a subscription service. The investment is repaid through subscribing organisations, including NHS providers, government departments, the armed forces and universities, as well as individuals.

  • Impact

    Big White Wall members get instant access to 24/7 support, are supported to self-manage their mental health without recourse to further help, with 95% of users reporting improvements in their wellbeing.

Related investment

Impact Ventures UK

Venture fund providing early-stage growth capital to social enterprises in the UK.

Learn more
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Douglas Sloan

Douglas Sloan

Investment Manager
Talk to me about:
Our 2017 strategy; Mental Health; Social Venture Capital

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