External communications and fundraising | Big Society Capital

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External communications and fundraising

From interviews with social investment intermediaries and research into best practice, here are the building blocks for clear communication and fundraising.

Communications strategy

Identifying features

  • Capability of articulating USP

Identifying procedures

  • Communications strategy
  • Brand development


Identifying features

  • Staff experience of fundraising from a diverse range of investors
  • Degree of understanding of investors’ needs

Identifying procedures

  • Contacts within relevant organisations
  • Process for relationship management and reporting to shareholders/funders


To see what that looks like in practice, download this guide